Blookist — not just another blogging platform

Visit Blookist and the most inspiring part of their website is in an obscure place — the address bar. “You don’t need an excuse to be creative”, it reads. Still in beta, Blookist is a new kind of publishing platform. That was how its co-founder and CEO, Adrian Zuzic, described it to me when he got in touch recently, asking if I would be interested in reviewing their startup.

Blookist is the content-appreciative publishing platform we had all been waiting for.

At first, I was confessedly disinterested: was this just another Obtvse, another Svbtle, or another Ghost? At a time when blogging platforms seem to be cropping up at every nook and cranny, why did I have to pay any attention to Blookist? Continue reading

How I threw SEO out the window

Like a bane, search engine optimisation, (SEO) has long driven bloggers looking for visitors towards a meta-tag-heavy, Flesch points-restrictive style of writing. That needs to change.

When I started blogging seven years ago, I had to adopt the same practice and, while there is no doubt it worked, I always felt it hindered my style of writing. There is some sense in such optimisation, but the actual method of weighing writing is far too inhuman. Continue reading

Ideas of March

As much as I want it to be, the title you see above is not my own. It comes from Chris Shiflett, a wholly interesting person, whose blog I have been following ever since he spoke of Svbtle and Obtvse last year, which I found because of an article Daniel Howells wrote which I have no idea how I found, but I remember thinking it was worth my while.

Ideas of March

In any case, things like these are what define blogs: in essence, peepholes into people’s minds. This made me want to re-visit an article Chris Shiflett had written almost exactly three years ago, where he spoke of a “blog revival” that was needed as a result of many conversations (for good or bad) moving from blogs to Twitter. Continue reading

Steering clear of the pitfalls of guest blogging

The concept of writing for others and having others write for you are time-tested ones. Around the end of last month, Google’s Matt Cutts spoke about guest blogging and how it might hurt more than it might help if not looked over carefully. My thoughts on this issue are pretty similar, but here are Mr Cutt’s:

A lot of new bloggers end up finding ways to measure themselves and their writing: subscribers, hits, comments, and, perhaps most misleadingly, the number of guest blogging pitches they receive.

Guest blogging has two faces: the submitter’s and the publisher’s. And, while both intend to reach a larger audience (i.e. Continue reading

From start to finish: details and tips on how to write a blog post quickly, yet thoroughly

As promised in my recent article, I am going to dedicate this one to detail my blogging method. Generally, how to write a blog post so that it saves time, not takes it all away. Many people have asked me specifics before, and, over conversations with other bloggers, I learnt that this is one of the most frequent questions established bloggers get: how exactly do you blog?

When you come down to it, the thing is pretty simple; but some dumb it down so much that it loses meaning. A lot of thinking does go behind a blog post, and my intention today is to explain to you exactly what I do and how I do it. Continue reading

Personal blogging ethics and know-how

Two things prompted me to write this article: a couple of blogs that I follow, and the fact that I have never addressed the personal blogging scene very often in my considerable years of blogging.

Firstly, I will not detail the incidents themselves, but you might gather they broke or gravely bent these rules; and, secondly, I believe strongly in sharing what I have learnt with people who can put aside their ego and listen.

What can I expect from following all this, and when?

Now that that is done, here are a bunch of things most personal bloggers will never bother to practice because they are not blogging on a professional capacity. Continue reading

What is your blogging approach?

Yesterday I received an email asking me what my blogging technique was. Apparently, “it is clear that [I am] doing something right” according to my sender, and he was interested to know what it was.

A conglomeration

I think blogging is a combination of many things, not the least of which is writing. When you come down to it, blogging is writing, but on a very different platform. So, when I was asked my blogging technique, I was at a loss of words.

Then I began to think about it systematically. When we talk of a blog, we talk of a post. Continue reading